nikeFIT (v. 0.1) by C Barlow + T Tidwell

Please find below the judging results for your proposal.

Semi-Finalist Evaluation

Judges'' comments

Thank you for submitting ideas to the Climate Colab Materials Matter challenge.

We loved reading through all of the ideas. While we did not select your idea, we want to encourage you to keep working on it and wanted to provide some feedback that might help you develop your idea further.

Well thought out narrative, but needs to reinforce how you link to materials beyond the instore experience.

Can you clarify how the author intends to incentivize communities to action, or what those actions would be.

How do you shift this from a Nike solution, to one that engages the broader industry.

Thanks again for taking the time to share your thoughts on the Materials Matter challenge. "

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